A commercial operator who's fluent in design. Joey has worked inside Fortune 200s seeing global trends and best practice at scale, deep tech startups at the infancy of 20 employees finding product-market fit and driving adoption, and inside global agencies. He's built training programmes that taught technical teams to think like the industries they served. He's facilitated rebrands with 8-figures $ARR at stake and sat in rooms where double-digit customer experience improvements were measured across millions of bank accounts.
He consistently saw meaningful insight diluted when it left the room it was found in, and sharp strategy superseded by personal preference and industry convetion.
By the time a customer experienced the brand, the intention to create the right human outcome was gone. Leaving something that felt like everything else.
At Mattermore, the person who finds the insight makes the work. No handoff. No gap between what was understood and what was built.
Previously: Fiserv, Tray.ai, EDITED, Dare, George P. Johnson, rehab agency